The New Mainstream : How the Multicultural Consumer Is Transformi

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Publication Name: HarperCollins Publishers

Book Title: New Mainstream : How the Multicultural Consumer Is Transforming American Business

Number of Pages: 336 Pages

Language: English

Publisher: HarperCollins

Publication Year: 2005

Topic: Marketing / General, Consumer Behavior, Sociology / General, General, Anthropology / Cultural & Social

Item Height: 0.7 in

Genre: Social Science, Business & Economics

Item Weight: 16 Oz

Item Length: 9 in

Author: Guy Garcia

Item Width: 6 in

Format: Trade Paperback