Description: This essential guide shows aspiring entrepreneurs how to bring a fashion business idea to life from forming a legal entity and writing a business plan, to organizing a structure, scaling a business and strategizing for growth. Readers will develop theoretical and practical approaches to supply chain management and marketing strategies. Led by the author's vision and packed with interviews from iconic figures in fashion, the book shows that despite all that is wrong with today's fashion system, there has never been a better time to be a visionary, game-changing fashion entrepreneur. Case study interviewees include designer Tommy Hilfiger and some of the biggest names in fashion marketing, publicity, brand collaboration and legal representation.
Price: 40.79 USD
Location: Severna Park, Maryland
End Time: 2024-11-30T18:33:22.000Z
Shipping Cost: 0 USD
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Book Title: Fashion Entrepreneur : a Definitive Guide to Building Your Brand
Number of Pages: 192 Pages
Language: English
Publisher: King Publishing, Laurence
Publication Year: 2024
Item Height: 0.8 in
Topic: Entrepreneurship, Industries / Fashion & Textile Industry, Economics / General, Small Business
Illustrator: Yes
Genre: Business & Economics
Item Weight: 20.4 Oz
Item Length: 8.6 in
Author: Keanan Duffty
Item Width: 6.9 in
Format: Hardcover