The Carrot and the Stick: Leveraging Strategic Control for Growth [Hardback]

Description: In today’s world of interconnected and "always-on" information, companies that succeed are those that compete by leveraging strategic control points. A strategic control point is a part of a market that, if controlled by one party, can be used to leverage power elsewhere. This can occur throughout the supply chain, in a related business, or even in an unrelated market The Carrot and the Stick uses detailed examples and case studies – ranging from historic cases like Vanderbilt’s railroad in New York to current cases like Amazon’s control of the value chain – to explain how finding and leveraging points of strategic control can be the key to success in today’s convergent, fast-paced markets. The book focuses on how to spot and own potential points of strategic control, how to extend them to multiple markets, what tools and processes can be implemented in order to utilize the principle in practice, and how to "pry loose" existing points of strategic control owned by others. Applicable to all industries, this book can help alter business outcomes.

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Location: East Hanover, New Jersey

End Time: 2024-11-30T04:33:22.000Z

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EAN: 9781487501655

UPC: 9781487501655

ISBN: 9781487501655

MPN: N/A

Book Title: Carrot and the Stick : Leveraging Strategic Control for Growth

Number of Pages: 264 Pages

Language: English

Publisher: University of Toronto Press

Topic: Marketing / General, General, Economics / General, Strategic Planning

Publication Year: 2020

Item Height: 0.9 in

Illustrator: Yes

Genre: Business & Economics

Item Weight: 18.8 Oz

Author: William Putsis

Item Length: 9.2 in

Item Width: 6.4 in

Format: Hardcover