Description: Strategic Corporate Negotiations : A Framework for Win-win Agreements, Hardcover by Caputo, Andrea, ISBN 3030154785, ISBN-13 9783030154783, Brand New, Free shipping in the US
Exploring the concept of win-win agreements, this book analyses how they pose an important challenge for entrepreneurs, managers and advisors involved in complex negotiations among firms. Providing an overview and discussion of existing literature, the author further develops a theoretical framework for analysing corporate negotiations, and illustrates how this can be implemented in real-life situations. This book presents an empirical case study from the automotive industry and analyses the negotiation between Fiat Chrysler in 2009, offering practical strategies for those involved in corporate negotiations. Presenting how win-win agreements can improve competitive advantage, this book will be an invaluable read for practitioners and scholars alike.
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Book Title: Strategic Corporate Negotiations : A Framework for Win-win Agreem
Item Length: 8.3in
Item Width: 5.8in
Author: Andrea Caputo
Publication Name: Strategic Corporate Negotiations : a Framework for Win-Win Agreements
Format: Hardcover
Language: English
Publisher: Springer International Publishing A&G
Publication Year: 2019
Type: Textbook
Item Weight: 16 Oz
Number of Pages: Xv, 122 Pages
