Description: Further DetailsTitle: The Audience Commodity in a Digital AgeCondition: NewSubtitle: Revisiting a Critical Theory of Commercial MediaEAN: 9781433123603ISBN: 9781433123603Publisher: Peter Lang Publishing IncFormat: HardbackRelease Date: 03/31/2014Description: This edited collection comprises foundational texts and new contributions that revisit the theory of the «audience commodity» as first articulated by Dallas Smythe. Contributors focus on the historical and theoretical importance of this theory to critical studies of media/communication, culture, society, economics, and technology – a theory that has underpinned critical media studies for more than three decades, but has yet to be compiled in a single edited collection. The primary objective is to appraise its relevance in relation to changes in media and communication since the time of Smythe’s writing, principally addressing the rise of digital, online, and mobile media. In addition to updating this perspective, contributors confront the topic critically in order to test its limits. Contextualizing theories of the audience commodity within an intellectual history, they consider their enduring relationship to the field of media/communication studies as well as the important legacy of Dallas Smythe.Language: EnglishCountry/Region of Manufacture: USItem Height: 230mmItem Length: 155mmItem Weight: 600gContributor: Steve Jones (Series edited by), Lee McGuigan (Edited by), Vincent Manzerolle (Edited by)Genre: Language & ReferenceTopic: Society & CultureBook Series: Digital FormationsAuthor: Steve JonesRelease Year: 2014 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
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Book Title: The Audience Commodity in a Digital Age
Title: The Audience Commodity in a Digital Age
Subtitle: Revisiting a Critical Theory of Commercial Media
EAN: 9781433123603
ISBN: 9781433123603
Release Date: 03/31/2014
Release Year: 2014
Country/Region of Manufacture: US
Item Height: 230mm
Contributor: Vincent Manzerolle (Edited by)
Genre: Language & Reference
Topic: Society & Culture
Number of Pages: 328 Pages
Publication Name: Audience Commodity in a Digital Age : Revisiting a Critical Theory of Commercial Media
Language: English
Publisher: Lang A&G International Academic Publishers, Peter
Publication Year: 2014
Subject: Communication Studies, Economic History, Media Studies, Digital Media / General, General
Features: New Edition
Type: Textbook
Item Weight: 21.2 Oz
Item Length: 9.1 in
Author: Vincent Manzerolle
Subject Area: Computers, Language Arts & Disciplines, Social Science, Biography & Autobiography, Business & Economics
Item Width: 6.1 in
Series: Digital Formations Ser.
Format: Hardcover
