Description: Software Product Management by Timo Wagenblatt Estimated delivery 3-12 business days Format Paperback Condition Brand New Description This book is for product managers, product owners, product marketing managers, VPs and Heads of Product, CEOs, and start-up founders. Publisher Description This book is for product managers, product owners, product marketing managers, VPs and Heads of Product, CEOs, and start-up founders. In short, it serves anyone interested personally or professionally in software product management. Youll learn how to plan, coordinate and execute all activities required for software product success. It enables you to find the right balance for delivering customer value and long-term product success.The book offers a comprehensive introduction for beginners as well as proven practices and a novel, holistic approach for experienced product managers. It provides much-needed clarity regarding the numerous tasks and responsibilities involved in the professional and successful management of software products. Readers can use this book as a reference book if they are interested in or have the urgent need to improve one of the following software product management dimensions: Product Viability, Product Development, Go-to-Market / Product Marketing, Software Demonstrations and Training, The Market / Your Customers, or Organizational Maturity.The book helps product people to maximize their impact and effectiveness. Whether youre a seasoned practitioner, new to software product management, or just want to learn more about the best-of-all disciplines and advance your skills, this book introduces a novel and "business" tested approach to structure and orchestrate the vital dimensions of software product management. You will learn how to create focus and alignment on the things that matter for product success.The book describes a holistic framework to keep the details that matter for product success in balance, taking into consideration the limiting factors, strategies and responsibilities that determine the overall product yield potential. It explains how to leverage and adapt the framework with regard to aspects like product viability, product development, product marketing and software demonstrations and training,as well as more general aspects like markets, customers and organizational maturity.The book focuses on the unique challenges of software product managers or any related roles, whether you are a founder of a small to mid-sized software company or working in the complex ecosystems of large software enterprises or corporate IT departments. Author Biography Timo Wagenblatt is VP of Product Management at SAP in Walldorf, Germany. As head of the product management team he shapes and drives the incubation of cloud-native products that service underserved customer needs all the way to valuable product adoption for both customers and SAP.Timo is dedicated to Software Product Management for more than 20 years working with clients and product teams across the globe building world-class enterprise solutions. His passion can be best described as continuously improving product management maturity while focusing on customer and employee success by evangelizing and showcasing product-mindset. Timos experience is based on working in organizations that range from 40 employees to more than 90.000 employees. Before he joined SAP, he established software product management at a start-up, gaining hands-on experience as the first product manager reporting directly to the CTO and co-founder. In 2018, Timo started PYPR SoftwareProduct Management, his own start-up that is dedicated to helping product managers and founders adopting PYPR. He focuses on balancing and consistently improving all aspects of Software Product Management toward an aligned product mindset in the product team, department and the overall organization.Timo holds a Diploma in Business Administration with specialization in operations research, commercial information systems and industrial management. He is a conference board member of one of the largest product management conferences in Europe (Product Management Festival, Zurich). Details ISBN 3030198731 ISBN-13 9783030198732 Title Software Product Management Author Timo Wagenblatt Format Paperback Year 2020 Pages 475 Edition 1st Publisher Springer Nature Switzerland AG GE_Item_ID:137714234; About Us Grand Eagle Retail is the ideal place for all your shopping needs! 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Price: 76.91 USD
Location: Fairfield, Ohio
End Time: 2024-08-28T05:06:13.000Z
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Item Specifics
Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
ISBN-13: 9783030198732
Type: NA
Publication Name: NA
Book Title: Software Product Management : Finding the Right Balance for Yourproduct Inc
Number of Pages: Xxix, 475 Pages
Language: English
Publisher: Springer International Publishing A&G
Publication Year: 2020
Topic: Distribution, Sales & Selling / General, Enterprise Applications / General
Illustrator: Yes
Genre: Computers, Business & Economics
Item Weight: 27.2 Oz
Author: Timo Wagenblatt
Item Length: 9.3 in
Item Width: 6.1 in
Book Series: Management for Professionals Ser.
Format: Trade Paperback