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Marketing Research (7th Edition)

Description: Marketing Research (7th Edition) Preowned "Like New" Description Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals. Marketing Researchgives readers a nuts and bolts understanding of marketing research and provides them with extensive information on how to use it. This text provides the fundamentals of the statistical procedures used to analyze data without dwelling on the more complex and intricate concept. All sales final please.

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Marketing Research (7th Edition)Marketing Research (7th Edition)Marketing Research (7th Edition)

Item Specifics

All returns accepted: ReturnsNotAccepted

Subject: Marketing

Item Length: 9.9in.

Item Height: 1in.

Item Width: 8.1in.

Author: Ronald F. Bush, Alvin C. Burns

Publication Name: Marketing Research

Format: Hardcover

Language: English

Publisher: Pearson Education

Publication Year: 2012

Type: Textbook

Item Weight: 36 Oz

Number of Pages: 496 Pages

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