Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Marketing Communication StrategyISBN13:9798885914413ISBN10:Author:Lok, John (Author)Description:This Book Has These Two Research Questions Need To Be Answered?(1) Can Apply (Ai) Learning Machine Predict Consumer Behaviors In Retail Industry?(2) Can (Ai) Learning Machine Replace Human Marketing Research Method? This Book Researchs How To Apply Big Dta Gathering Tool To Predict Retail And Service Industry Consumer Behavior This Book First Part Aims To Explain Why And How Future Artificial Intelligent Technology ( Big Data Gathering Method) Can Be Applied To Assit Businesses To Predict Why And When And How Consumer Behavior Changes In Retail Industry I Shall Explain Why Traditional Psychological And Statistic And Marketing Methods Are Applied To Predict Consumer Behaviors, Human's Judgement And Analytical Effort Will Be Worse To Compare Ai Machine's Judgement And Analytical Effort Also, I Shall Indicate Different Business Organizations Why They Apply Ai Big Data Gathering Method To Help Them To Design Any Questionnaires ( Surveys) Questions Which Will Be More Valid And Useful To Conclude Human's Questionnaires ( Surveys) Design Questions Method Binding:Paperback, PaperbackPublisher:Notion PressPublication Date:2022-02-04Weight:0.78 lbsDimensions:0.36'' H x 8.5'' L x 8.5'' WNumber of Pages:138Language:English
Price: 37.53 USD
Location: USA
End Time: 2024-08-22T04:52:29.000Z
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Author: Lok, John (Author)
Book Title: Marketing Communication Strategy
Language: English
Format: Paperback
Publisher: Notion Press
Publication Year: 2022
Item Weight: 0.78 lbs