Friction is Fiction: The Future of Content, Media & Business by Gerd Leonhard (E

Description: Friction is Fiction: The Future of Content, Media & Business by Gerd Leonhard Futurist Gerd Leonhard shares his thoughts on the Future of Content, Media and Business. Friction is Fiction presents a constantly updated compilation of Gerds best essays and writings. The central thesis is that the Internet has almost completety disrupted the traditional notion of generating higher income by taking advantage of friction points in any given transaction or business process, i.e. by controlling the people formerly known as consumers. The Future is all about winning the trust, and turning attention into revenues. PS: this 4-color version is rather expensive (but nice) - look for the $20 B&W version here on Lulu if you want to save some $. PS2: If you cant swing the few $ for the PDF, here, just ping me via and I will send you the link to a free PDF version FORMAT Paperback LANGUAGE English CONDITION Brand New Details ISBN0557224500 Author Gerd Leonhard Pages 158 Publisher Lulu.com Year 2009 ISBN-10 0557224500 ISBN-13 9780557224500 Format Paperback Publication Date 2009-12-05 Imprint Lulu.com Place of Publication London Country of Publication United Kingdom Language English AU Release Date 2009-12-05 NZ Release Date 2009-12-05 UK Release Date 2009-12-05 Audience General We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:141960722;

Price: 111.09 AUD

Location: Melbourne

End Time: 2025-02-07T07:54:56.000Z

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