Description: Ethnography for DesignersAuthor(s): Galen Cranz Format: Paperback Publisher: Taylor & Francis Ltd, United Kingdom Imprint: Routledge ISBN-13: 9781138121096, 978-1138121096 Synopsis Ethnography for Designers teaches architects and designers how to listen actively to the knowledge people have about their own culture. This approach gives structure to values and qualities. It does this by noting the terms and underlying structure of thought people use to describe aspects of their culture. By responding to underlying cognitive patterns, the architect can both respond to the user and interpret creatively. Thus, ethno-semantic methods can help designers to enhance their professional responsibility to users and, at the same time, to feel fulfilled creatively. This book is a practical guide for those teaching social factors and social research methods to designers and for those using these methods in practice.
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Book Title: Ethnography for Designers
Number of Pages: 270 Pages
Language: English
Publication Name: Ethnography for Designers
Publisher: Taylor & Francis LTD
Publication Year: 2016
Subject: Anthropology
Item Height: 246 mm
Item Weight: 567 g
Type: Textbook
Author: Galen Cranz
Subject Area: Urban Planning
Item Width: 174 mm
Format: Paperback
