Description: Dirty Little Secrets : Why Buyers Can't Buy and Sellers Can't Sell, and What You Can Do About It!, Paperback by Morgen, Sharon Drew; Konrath, Jill, ISBN 0964355396, ISBN-13 9780964355392, Like New Used, Free P&P in the UK Sellers often don’t close all of the sales they deserve to close. Why? The sales model itself fails to address the off-line issues buyers must manage before making a buying decision. Dirty Little Secrets takes the reader behind the scenes to understand how buyers buy, and offers tools to help them. Dirty Little Secrets exposes the problems with sales that have resulted in over 90% failure rates, and offers front-end decision facilitation tools to mitigate the failures. Until now, sales books have focused on helping buyers through the solution-placement end of the buying decision. No other book takes the seller through the behind-the-scenes issues that buyers must address before they get buy-in for a solution. This is not a sales book, but a sophisticated examination of systems, change, and decision making to help sellers close more, find more prospects, and greatly minimize the sales cycle. This book is essential for any serious student of sales. Do you want to sell? Or have someone buy?
Price: 15.43 GBP
Location: Castle Donington
End Time: 2025-01-17T18:40:52.000Z
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Return postage will be paid by: Buyer
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Book Title: Dirty Little Secrets : Why Buyers Can't Buy and Sellers Can't Sel
Publisher: Morgen Publishing
Item Height: 229 mm
Subject: Marketing
Publication Year: 2009
Number of Pages: 272 Pages
Publication Name: Dirty Little Secrets: Why Buyers Can't Buy and Sellers Can't Sell and What You Can Do about It
Language: English
Type: Textbook
Item Weight: 367 g
Author: Sharon Drew Morgen
Item Width: 152 mm
Format: Paperback
