Description: This book explores how content functions in the broader marketing framework, as well as organisational concerns and IT decision making. It demonstrates the value that content brings to all marketing initiatives. A paperback edition in a good preowned condition ABOUT ROWCROFT… Rowcroft are committed to making every day the best day possible for people living with life-limiting illnesses across South Devon, providing comfort and support to families coping with the hardest days. Irrespective of diagnosis or circumstance we want to be there for you, our services are available to all those living with a life-limiting illness over 18-years-old and their families, completely free of charge. 100% of the profits of all sales on our online stores go directly to Rowcroft. Please keep in mind that our items are pre-loved and, in some cases, can be up to 100+ years of age. Unless stated they will have been loved/owned before. There may be minor imperfections or faint smells. We do carefully check each item and make note of any flaws, we may miss insignificant ones or imperfections that are common in items of a particular time or age. Colours may vary due to computer monitors but we do try to inform you of this. All items are stored in a warehouse or shop environment.
Price: 18.95 GBP
Location: Torquay, Devon
End Time: 2025-02-06T13:57:13.000Z
Shipping Cost: 20.14 GBP
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Item Specifics
Return postage will be paid by: Buyer
Returns Accepted: Returns Accepted
After receiving the item, your buyer should cancel the purchase within: 30 days
Personalised: No
Subject Area: Marketing
Features: Illustrated
Country/Region of Manufacture: United Kingdom
Item Height: 230 mm
Item Width: 155 mm
Author: Rebecca Lieb
Publication Name: Content-The Atomic Particle of Marketing: the Definitive Guide to Content Marketing Strategy
Format: Paperback
Language: English
Publisher: Kogan Page LTD
Subject: Management, Marketing, Business
Publication Year: 2017
Type: Textbook
Item Weight: 370 g
Number of Pages: 240 Pages