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Book Title: Consumer Behavior: Building Marketing Strategy Hardcover
Number of Pages: 816 Pages
Language: English
Publication Name: Consumer Behavior: Building Marketing Strategy
Publisher: Mcgraw-Hill Education
Subject: Marketing / General, Consumer Behavior
Publication Year: 2015
Item Height: 1.3 in
Item Weight: 51.1 Oz
Type: Textbook
Item Length: 10.2 in
Subject Area: Business & Economics
Author: Delbert I. Hawkins, David L. Mothersbaugh
Item Width: 8.3 in
Format: Hardcover
