Consumer Behavior: Building Marketing Strategy

Description: Consumer Behavior: Building Marketing Strategy by Mothersbaugh, David L.; Hawkins, Delbert I. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less

Price: 6.79 USD

Location: Aurora, Illinois

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Binding: Hardcover

Weight: 3 lbs

Product Group: Book

IsTextBook: No

Number of Pages: 816 Pages

Publication Name: Consumer Behavior: Building Marketing Strategy

Language: English

Publisher: Mcgraw-Hill Education

Publication Year: 2015

Item Height: 1.3 in

Subject: Marketing / General, Consumer Behavior

Item Weight: 51.1 Oz

Type: Textbook

Subject Area: Business & Economics

Item Length: 10.2 in

Author: Delbert I. Hawkins, David L. Mothersbaugh

Item Width: 8.3 in

Format: Hardcover