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Book Title: Business Marketing Management : A Strategic View of Industrial an
Number of Pages: 744 Pages
Language: English
Publication Name: Business Marketing Management : a Strategic View of Industrial and Organizational Markets
Publisher: Cengage South-Western
Publication Year: 2003
Subject: Marketing / General, Marketing / Industrial, General
Item Weight: 52.9 Oz
Type: Textbook
Author: Michael D. Hutt, Thomas W. Speh
Item Length: 9.8 in
Subject Area: Business & Economics
Item Width: 7.9 in
Format: Hardcover