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Book Title: Brand Media Strategy : Integrated Communications Planning in the
Number of Pages: Xii, 246 Pages
Publication Name: Brand Media Strategy : Integrated Communications Planning in the Digital Era
Language: English
Publisher: Palgrave Macmillan
Subject: Marketing / General, Consumer Guides, Web / Social Media, E-Commerce / Internet Marketing, Management, E-Commerce / General (See Also Computers / Electronic Commerce)
Publication Year: 2014
Item Height: 0.9 in
Features: Revised
Item Weight: 181.6 Oz
Type: Textbook
Author: Not Available
Subject Area: Computers, Référence, Business & Economics
Item Length: 9.4 in
Item Width: 6.4 in
Format: Hardcover
