Description: FAST SHIPPING HASSLE FREE RETURNS SECURE PAYMENT EXCELLENT SERVICE A Quick Start Guide to Mobile Marketing: Create a Dynamic Campaign and Improve Your Competitive AdvantageAuthor: Neil RichardsonPublisher: Kogan Page LtdCategory: E-commerce: Business Aspects, Sales & MarketingBook Format: Paperback Shipping Please make sure to double check your shipping and address information before you confirm and pay. Where do you ship? Currently, we ship online purchases Australia wide. How long till my item gets dispatched? In most cases, orders made before 2 PM will be dispatched same day or within 24 hours. In some cases, handling time may take longer. If this is the case, specific handling time will be displayed explicitly in the listing. How long until I get my order? Unless you live in a remote area, most orders will be delivered within 2-5 business days at your destination, remote areas may take a little bit longer. Who are my items shipped with? 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The item must still be in its original condition and packaging.In these cases the customer will be responsible to pay the return postage. DESCRIPTION A Quick Start Guide to Mobile Marketing: Create a Dynamic Campaign and Improve Your Competitive AdvantageAuthor: Neil RichardsonPublisher: Kogan Page LtdCategory: E-commerce: Business Aspects, Sales & MarketingBook Format: Paperback New technologies such as the internet and mobile communications are changing the face of business communications. With over 2 million enterprises in the UK, incorporating these new approaches has become crucial to avoiding business failure and driving growth. A Quick Start Guide to Mobile Marketing is specifically written for people who wish to improve how their customers perceive them by tapping into the benefits of m-marketing and its links with other forms of digital marketing. It provides a quick and easy understanding of the key concepts and principles applied to social networking, such as the benefits of mobile marketing; the increasing use of mobile technology within social network sites; marketing communications as a research tool; and, how m-commerce can add value for customers and other micro-environmental stake holders and crucially, the future of digital marketing tools. This 'how to' guide, containing real life examples of good contemporary practice, explains how the theories and tools described work in actual business scenarios to improve customer satisfaction, form better professional relationships and increase marketing effectiveness. Table Of ContentsChapter - 01: Reflect on...; Chapter - 02: Enable change; Chapter - 03: Actively communicate; Chapter - 04: Consider your situation; Chapter - 05: Consider your situation (II); Chapter - 06: Harvest knowledge; Chapter - 07: Nurture growth; Chapter - 08: Embrace co-ordination; Chapter - 09: Where do you stand?; Chapter - 10: Where do you stand (II)?About Dr Neil RichardsonNeil Richardson is an experienced marketing/business practitioner. He is involved in supporting other professionals who seek advice about marketing and decision making as well as being a senior lecturer and CIM course leader at Leeds University Business School. He has also co-authored Develop Your Marketing Skills, Develop Your PR Skills and A Quick Start Guide to Social Media Marketing (all published by Kogan Page). GUARANTEE We guarantee all items are genuine studio release products - no copies, counterfeit or faulty versions. 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The item must still be in its original condition and packaging.In these cases the customer will be responsible to pay the return postage. CONTACT More Questions? If there is any problem, please contact us. We would rather issue a refund or a replacement item than have an unhappy customer. Our customers come first and we would love to hear from you. Feel free to CONTACT US at any time with any questions or concerns and we will be more than glad to assist you. Copyright © | All Rights Reserved
Price: 38.23 AUD
Location: Melbourne
End Time: 2024-07-24T22:09:07.000Z
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Item must be returned within: 30 Days
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Book Title: A Quick Start Guide to Mobile Marketing
Brand: Kogan Page Ltd
MPN: Does not apply
Manufacturer Part Number: Does not apply
Item Height: 198mm
Item Width: 131mm
Author: Dr Neil Richardson
Publication Name: A Quick Start Guide to Mobile Marketing: Create a Dynamic Campaign and Improve Your Competitive Advantage
Format: Paperback
Language: English
Publisher: Kogan Page Ltd
Subject: Marketing, Business
Publication Year: 2010
Type: Textbook
Item Weight: 230g
Number of Pages: 160 Pages