Description: GRAPHIC DESIGN IN GERMANY 1890 – 1945 by Jeremy Aynsley 2000 First Edition in Dust Jacket 240 pages and 253 illustrations (152 in color) Jeremy Aynsley: GRAPHIC DESIGN IN GERMANY1890 – 1945. Berkeley: University of California Press, 2000. Square quarto. Gray cloth titled in white. Printed dust jacket. 240 pp. 152 color and 101 black and white illustrations. Interior unmarked and very clean. Jacket lightly shelfworn with trivial wear to upper edge, but a fine copy in a nearly fine dust jacket.
10 x11 hardcover book with 240 pages and 253 illustrations (152 in ful color). Published on the occasion of the 2000-1 exhibition at the Wolfsonian-Florida International University. Since this book of extraordinary German Design ephemera was published, it has become the standard reference for German Graphic Design. Highly recommended Contents: Introduction Peter Behrens, Lucian Bernhard & Fritz Hellmut Ehmcke: Three Models of Graphic Designer Modernism & Graphic Art Education: The Bauhaus and the Reimann School 1919-1938 Forces of Persuasion: Magazines, Exhibitions & Associations Style & Ideology: Nazification & Its Contradictions in Graphic Design 1933-1945 Conclusion Notes Bibliography List of illustrations Artist whose work appears in this volume include Herbert Bayer, Paul Klee, Walter Gropius, Laszlo Moholy-Nagy, Max Hertwig, Kurt Schwitters, Jan Tschichold, Ludwig Hohlwein, Paul Renner, John Heartfield, El Lissitzky, Willi Baumeister, Heinz and Bodo Rasch, Peter Behrens, Lucian Bernhard, Fritz Ehmcke, Kathe Kollwitz, Julius Gipkens, George Trump, Alexander Koch, Otto Eckmann, Joseph Sattler, Josef Hoffmann, Koloman Moser, and others. "Aynsley does a fine job piecing together a fact-packed narrative drawn from primary and secondary sources, examining a design lineage that culminates in this survey with National Socialist propaganda. Aynsley's book is a model history. His sources are sound, his writing, though a tad academic, is clear. For those already familiar with German design, he does not break an abundance of new ground, but his quotes from period publications and pundits are fresh and enlightening. . . A valuable chronicle of the greatest highs and deepest lows in design history."--Print magazine [From the Publishers] “German graphic and typographic design in the first half of the twentieth century represents an extraordinarily rich and diverse aspect of the history of visual culture. It marks the moment of recognition that the world was becoming increasingly dependent on a modern and commercialized system of communication in which the designer was to play a major role. An unprecedented scale of attention was devoted to printed matter, whether as designs for graphic ornament, typefaces and logos in books and advertisements, or magazines, posters, signage, and exhibitions. Jeremy Aynsley has written the first account in English of the emergence of German graphic design between 1890 and 1945. Based on many years of research and original material, this handsome book is lavishly illustrated with examples from across a stylistically varied field. “There were many good reasons for Germany to lead in the field of print culture. Historically it was a country that had been associated since the Middle Ages with the arts of the book and printing, and many of the new design developments in the twentieth century grew from that base. The spectacular industrial and commercial boom following the Franco-Prussian War, when the Germans became world competitors, stimulated interest in the field of advertising, whether in newspapers, journals, or on sidewalk kiosks. Perhaps borrowing in the beginning from the Arts and Crafts movement in Britain, Art Nouveau in France, and the advanced advertising designers in the U.S., the German artists soon developed a style of their own that was aggressive, aesthetically adventurous, and well constructed to attract customers. “While some of the individual designers such as Peter Behrens, Lucian Bernhard, Jan Tschichold, Herbert Bayer, and John Heartfield are well known, many others have not received such attention. Aynsley provides an amazingly well-rounded picture of this burst of innovation that changed the face of modern life, as well as of the politically and socially turbulent era that spawned it.” Please visit my Ebay store for an excellent and ever-changing selection of rare and out-of-print design books and periodicals covering all aspects of 20th-century visual culture. I offer shipping discounts for multiple purchases. Please contact me for details. Payment due within 3 days of purchase.
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End Time: 2025-02-10T20:04:15.000Z
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